hinckley
Well-known member
- Joined
- Mar 15, 2024
- Messages
- 779
- Reaction score
- 748
- Points
- 93
- Location
- South Florida
- My Lincoln
- 2024 Nautilus Black Label (Non-Hybrid)
An over-abundance of tech is not a Lincoln thing. It's an industry-wide thing. Manufacturers are trying to differentiate themselves with new tech, and luxury manufacturers are out ahead on that front. I'm not sure that the tech itself sells cars, but it does create buzz and an oh-wow factor. I didn't buy a Nautilus because of the 48" screen, but it sure added to the feel that the car was something modern, different and interesting. I sat in a new X5 a couple weeks ago. Beautiful car, but it just felt dated compared to the Nautilus.