The 2023 Aviator New Colors

The manager of the dealership I called to inquire about the 2023 Aviator and the new colors...emailed me pictures of the real 2023 Aviator in the new colors. I'm surprised that the Diamond Red looks much darker than in the video that was taken at an auto show. I'm not sure how accurate this is. The Jewel Sandstone color is as I expected it to be:
 

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Funny. My dealer emailed me this a little over a week ago telling me the same thing on the Diamond Red. I did not post as was not sure that was correct or if it was just the Burgundy Velvet
 

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There is no way that color red is the same as the one in the video, especially in direct sunlight it should look even brighter than the video.
 
Funny. My dealer emailed me this a little over a week ago telling me the same thing on the Diamond Red. I did not post as was not sure that was correct or if it was just the Burgundy Velvet
It does look like Burgundy Velvet!! So both dealers made the same mistake?! I've posted the video of the Diamond Red that was taken at an auto show. It looks much brighter. It's on post #7 of this thread.
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There is no way that color red is the same as the one in the video, especially in direct sunlight it should look even brighter than the video.
Exactly! It looks like the Burgundy Velvet which was a 2022 color for the Aviator. However, they don't have in the 2022 model a color that is similar to the Jewel Sandstone. So I'm thinking that is the correct color.
 
Exactly! It looks like the Burgundy Velvet which was a 2022 color for the Aviator. However, they don't have in the 2022 model a color that is similar to the Jewel Sandstone. So I'm thinking that is the correct color.
If that is the true colour Jewel Sandstone, I'll take it but the 2023 doesn't go into production until the 27th so how did they get that vehicle. I wonder if it could be an off colour of the Silver Radiance?

Peter
 
If that is the true colour Jewel Sandstone, I'll take it but the 2023 doesn't go into production until the 27th so how did they get that vehicle. I wonder if it could be an off colour of the Silver Radiance?

Peter
It's very possible Lincoln made the Aviator in the new colors for catalog or auto show purposes. That's why they had the Diamond Red at an auto show. What's confusing me is that the red color looks like the Burgundy Velvet. The description of the Jewel Sandstone is a beige color. That color is like a metallic beige. In addition...@maxmaxximum also received the picture from another dealer. It is simply amazing that both dealers made the same mistake. I called the dealership several weeks ago...at that time they told me they didn't have pictures of the new colors...they told me that as soon as they receive the pictures...they will be emailing them to me. I just received the email yesterday.

You're right...if that's the real Jewel Sandstone color ...it is a very nice color...I would take it too.
 
Well, there is another possibility. Theres no hard evidence that the color in the car show video is Diamond Red. (At least that I noticed)

Lucky thing for me is that I don't like either of the reds, so I am between flight blue, the green and the white.
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If that is the true colour Jewel Sandstone, I'll take it but the 2023 doesn't go into production until the 27th so how did they get that vehicle. I wonder if it could be an off colour of the Silver Radiance?

Peter
You know what?! You're absolutely right...that could be an older color called Silver Radiance...I will attach a video of it:

 
Well, there is another possibility. Theres no hard evidence that the color in the car show video is Diamond Red. (At least that I noticed)
I agree...that could be the wrong color...LOL . Maybe the video mislabeled it as the 2023 model. I just assumed it is the Diamond Red as they only have 1 red exterior color for the 2023 model.

If that's the case...then the pictures my dealer sent me could be the correct colors. I wish Lincoln would just post the pictures on their website so we don't have to go thru the guessing game. :)
 
I wish Lincoln would just post the pictures on their website so we don't have to go thru the guessing game. :)
What fun would that be? :LOL:

Peter
 
The manager of the dealership I called to inquire about the 2023 Aviator and the new colors...emailed me pictures of the real 2023 Aviator in the new colors. I'm surprised that the Diamond Red looks much darker than in the video that was taken at an auto show. I'm not sure how accurate this is. The Jewel Sandstone color is as I expected it to be:
I ordered mine 4-9.Got VIN# today with build date of 8-17. My dealer had this picture as well.... I think it's wrong. It looks like Burgundy Velvet. Fingers crossed this is not the color!
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I ordered mine 4-9.Got VIN# today with build date of 8-17. My dealer had this picture as well.... I think it's wrong. It looks like Burgundy Velvet. Fingers crossed this is not the color!
I agree...I like the red color in the video much better! The question is: Why would they replace a color with another that is almost the same?? It makes more sense that they replaced the Burgundy Velvet with a bright red color like the one in the video...
 
I agree...I like the red color in the video much better! The question is: Why would they replace a color with another that is almost the same?? It makes more sense that they replaced the Burgundy Velvet with a bright red color like the one in the video.
I agree...I like the red color in the video much better! The question is: Why would they replace a color with another that is almost the same?? It makes more sense that they replaced the Burgundy Velvet with a bright red color like the one in the video...
And they just started production! How did that dealer get one Already?
 
And they just started production! How did that dealer get one Already?
As stated above, they could be pre-production models, but who knows.1654210526486.png

Peter
 
As stated above, they could be pre-production models, but who knows.View attachment 13870

Peter
Three people received a picture of the red color from their dealer. All of them look almost identical to the Burgundy Velvet color. It's my understanding when a car manufacturer discontinues a color they replace it with a color that is different...otherwise...what would be the purpose? I think those dealers are confused lol..
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The 2023 Aviator colors are up on the Lincoln website now. The Diamond Red is definitely not the bright red you see at the auto show. it actually even a little darker than the current 2022 burgundy. So the picture Heather and I posted are correct and the auto show walkaround is incorrect.
 
The 2023 Aviator colors are up on the Lincoln website now. The Diamond Red is definitely not the bright red you see at the auto show. it actually even a little darker than the current 2022 burgundy. So the picture Heather and I posted are correct and the auto show walkaround is incorrect.
I've been trying to get to the 2023 "Build& Price" on the Lincoln website...it is not loading! I don't think it's my computer as I have no problem getting the build and price on other vehicles. The problem is limited to the Aviator!!
 
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