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Lincoln Forum: The New Continental has weakened sales.
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  1. #26
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    Quote Originally Posted by Pasadena Lady View Post
    Just returned from a visit to my Lincoln dealer. Asked the sales manager if he heard from his Lincoln rep recently. He was expecting him later. I asked how the sales of the Conti were going. He said the sales were very slow. He said there is not as much interest as was expected. I said there were ads in magazines but very little on TV. Another person at the dealership said the sales were being encouraged with deals and incentives to boost sales. Everyone there was waiting for the Navigatir and hope that the TV ads will also boost the Conti. The SUV sales were much more than sedans. That is what they believe is hurting the Continental. In general sales are up almost 5% for May for Lincoln.
    I think management probably got sales people's hopes up too high. The Continental sold 1061 times in May. How do you think the sales people feel everywhere else - with the exception of Mercedes and Cadillac?

    #1 Mercedes S-Class sales for May 2017 are 1,275
    #2 Lincoln Continental sales for May 2017 are 1,061
    #3 Cadillac CT6 sales for May 2017 are 1,001

    #4 BMW 7 Series sales for May 2017 are 524
    #5 Volvo S90 sales for May 2017 are 473
    #6 Genesis G90 sales for May 2017 are 397
    #7 Lexus LS sales for May 2017 are 317
    #8 Audi A8/S8 sales for May 2017 are 216

    After 1, 2, and 3 - that's a huge DUMP... Audi 216. Lexus? 317?! Jeez... The fact is, full size premium cars aren't selling like they used to. Neither are midsizers. They're just not what's "in" right now. And it's possible they never will be "in style" again. The more taller vehicles we have on the road, the less people are going to feel comfortable buying "cars" with such a restricted view.

    Here in Florida, it's like mandatory to drive a truck jacked up to the clouds. I drive a car. I can't see a damn thing. My next vehicle will be an SUV as well - even though I really want the Continental. I'll probably end up in a Navigator of some sort.

    So I think somebody told the sales people they were going to be doing "much better" after the Continental was launched. They're not. But in reality - it's doing well. In the big picture...

    Yes, the Navigator will bring in more sales - probably more than the Continental... But it's an expensive vehicle so I really don't expect a plethora of sales.
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  2. #27
    Pasadena Lady is offline Senior Member My Lincoln(s): 2017 Continental
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    Cadillac went after the younger crowd by introducing the "V" series. Maybe Lincoln should do the same. However, because of the shift to SUVs as a more practical vehicle maybe it is too late for sedans.

  3. #28
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    Quote Originally Posted by Pasadena Lady View Post
    Cadillac went after the younger crowd by introducing the "V" series. Maybe Lincoln should do the same. However, because of the shift to SUVs as a more practical vehicle maybe it is too late for sedans.
    That's a very good point. Cadillac did aim directly at the younger crowd with the V-Series - but cars aren't selling like they used to... I wonder if Lincoln should concentrate on Crossover SUVs with a twin turbo 400hp "option"...
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  4. #29
    Not just Lincoln. The Buick dealer in Leesburg FL is advertising new LeCrosse for more than $6000 Under MSRP. That 2017 LeCrosse is a nice car, but like the Continental, I've only seen two or three. My local Mt.Dora dealer has a lot full of them. (Sells a lot of GMC's though).

  5. #30
    If it were not that I am a Ford/Lincoln guy, I may have gone with the G80. One hell of a nice car and better equipped compared to the Continental. Three (or four) engines available. The G90 is much more than I want or need. One thing I don't like about the Genesis is they seem to change their transmissions every couple of years. When they were using the ZF transmission, the transmission fluid cost about $70 a quart. Now they are on two or three transmissions since the ZF.

    Has anyone noticed how many Hyundai Sonatas on the road? Sure, it's a less expensive car, but you can pick up a Sonata Sport 2.0T Limited, loaded LOADED with more features than my Continental Select for less than 35K new. Made in the USA, unlike the Genesis made in Korea.

    Like I said, I'm a Ford/Lincoln guy.

  6. #31
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    Quote Originally Posted by Ctrcbob View Post
    If it were not that I am a Ford/Lincoln guy, I may have gone with the G80. One hell of a nice car and better equipped compared to the Continental. Three (or four) engines available. The G90 is much more than I want or need. One thing I don't like about the Genesis is they seem to change their transmissions every couple of years. When they were using the ZF transmission, the transmission fluid cost about $70 a quart. Now they are on two or three transmissions since the ZF.

    Has anyone noticed how many Hyundai Sonatas on the road? Sure, it's a less expensive car, but you can pick up a Sonata Sport 2.0T Limited, loaded LOADED with more features than my Continental Select for less than 35K new. Made in the USA, unlike the Genesis made in Korea.

    Like I said, I'm a Ford/Lincoln guy.
    Genesis does give you a lot for your money. That G90 is a heck of a full-size luxury sedan. The G80 is an excellent mid-sizer. A full loaded Sonata is quite nice as well - and has some pretty impressive luxury features inside. The Kia Optima takes things even a step higher than that! The competition is impressive these days. But the Sonata and Optima don't give you much power. If I'm not mistaken, they're only available with four cylinders...
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  7. #32
    I have the use of a 2015 Sonata Sport 2.0Turbo Limited, with EVERY option. Compared to my Continental 3.7, the 2.0T will run circles around it, even though the 3.7 has more power. (Sure, the 2.7T and 3.0T may be faster, but I have not driven either one). (The MKZ 2.0T may also be faster, don't know). The Sonata is also more agile, as it probably weighs less. Don't know. Also gets 8mpg better around town and 4mpg better on a trip.

    The Continental is sold as a luxury car, and that is why I purchased it. The 305 HP 3.7 is plenty enough for me and my use. I loved the two 98 and one 02 Continental that I previously owned. 4.7 DOHC 275 HP and I loved them.

  8. #33
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    Town is offline Senior Member My Lincoln(s): 2017 Lincoln Continental Reserve 2.7 AWD; 2007 Lincoln Town Car Signature Limited (sold)
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    Try adding 1,200 lbs to the Sonata to bring it up to your Continental's weight and try it again. I think you will be considerably less pleased with the Sonata.

    You should have at least tried a Continental with the Reserve trim that includes 24 way seats before buying your basic model. The 2.7 liter is an awesome engine and the trans is excellent too and the fuel economy is great. If you want real performance then the 3 liter and its AWD will give you everything you would ever need and then some. Complaining about your Continental without checking on the other Continental models is unfair to the brand. Not trying out other engines is also unfair to Continental brand.

    The Continental is being sold as "Quiet Luxury" and not as a stiff road burner. I bought my Continental as a quiet luxury car and I am amazed at how well Lincoln executed their vision. I am pleasantly surprised that on trips I can get 7.6 liters per 100 kilometers (31 mpg us). Around town mileage is not clear yet. It has not used any oil in 1,600 kilometers (1,000 miles) during the engine break-in period. It has all the safety features, very large and quiet cabin and a long list of features. For a large size luxury car it has everything I want.

  9. #34
    Pasadena Lady is offline Senior Member My Lincoln(s): 2017 Continental
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    I really think all cars are having the same problem. Without incentives the sales are not there. To boost Lincoln sales totals I think they are hoping for the new Aviator to add to the SUV catagory.

  10. #35
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    A new Aviator will sell like hotcakes if they follow the same formula as the old one and have it styled like the current Navigator...
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  11. #36
    Pasadena Lady is offline Senior Member My Lincoln(s): 2017 Continental
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    The sales manager thinks it will be available for late 2018 or early 2019. He thinks people will like the size and anemities. The size class is the most popular.

  12. #37
    When asked why I did not go with the 2.7T or the 3.0T AWD, I say that one of the FoMoCo products I had was a 2010 Ford SHO 3.5T AWD. Sure, lots of power, but the power did not impress me. Seldom, if ever used the available power.

    The following are the FoMoCo cars I've owned in the past 20+ years.

    1994 Thunderbird (IRS) (best driver seat I've ever had).
    1997 MKZ (AWD)
    1998 Continental (Tan) (put on well over 100k Miles on this one).
    1998 Continental (Pearl White) (built in cell phone which ATT stopped supporting).
    2002 Continental (Lincoln called color Gold). (100k when sold)
    2003 Mercury Marauder.
    2010 Ford SHO
    2011 MKZ
    2017 Continental Select (present car).

    We've had two other brands, but always returned to FoMoCo. (Wife has a different brand, which she LOVES, and she would rather trade me in, vice trading in HER car). (Perhaps someday will trade her car for an MKZ 2.0Turbo, once Lincoln decides to remove the MKZ name and rename it the "Zephyr" (great Lincoln name) and to remove that Continental "lookalike" grill.

  13. #38
    Pasadena Lady is offline Senior Member My Lincoln(s): 2017 Continental
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    What did you like about the Mercury Marauder that you kept it for so long?

  14. #39
    Pasadena Lady is offline Senior Member My Lincoln(s): 2017 Continental
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    Year 2017
    Jan. 1,167
    Feb. 1,079
    Mar 963
    Apr. 1,003
    May 1,061
    Jun. 973
    Jul. 958

    Total to date 7,204

    Year 2016
    Sept. 775
    Oct. 1222
    Nov. 1419
    Dec. 1845

    Total for 2016. 5,261

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