Lincoln Forum: MKC Concept is the real fresh start for Lincoln
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01-14-2013, 10:50 AM #1
MKC Concept is the real fresh start for Lincoln
Filed under: Detroit Auto Show, Crossover, Lincoln, Luxury
We were admittedly bullish about the Lincoln MKC Concept when we introduced it to you yesterday, as we were taken aback by how cohesive the C-platform crossover is in the metal. As it turns out, so were you, dear reader. With hundreds of comments booked on our original Deep Dive story, the overwhelming temperature of the Autoblog Commenteriat is one of surprise and delight - quite an accomplishment for a marque that many had written off for dead. The reception here under the bright lights of the Detroit Auto Show appears to be no less positive, but we thought you might want a second, closer look afforded by these live photos.
Lincoln remains mum on production MKC drivetrain specifics (we're thinking it will start with the 2.0-liter EcoBoost four-cylinder out of its similarly sized Ford Escape relative, or maybe the midlevel 1.6-liter), but we shouldn't have to wait too long. The showcar is expected to closely mirror the production model (due as early as later this year), so much so that Ford global marketing boss Jim Farley explicitly told the press conference masses, "When you see the MKC, do not think concept." That's good news, as the MKC is pivotal to Lincoln's effort to rebuild awareness and consideration on the back of its MKZ sedan, a model just now going on sale. In fact, with the small crossover segment exploding, the MKC could very well turn out to be more important to the brand than the MKZ.
After seeing these new photos, are you more or less enamored with Lincoln's new concept? Leave a comment after voting in our poll below.
Continue reading MKC Concept is the real fresh start for Lincoln [w/poll]
MKC Concept is the real fresh start for Lincoln [w/poll] originally appeared on Autoblog on Mon, 14 Jan 2013 10:39:00 EST. Please see our terms for use of feeds.
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01-18-2013, 09:54 AM #2Senior Member
- Join Date
- Oct 2012
I'd like it if they built a hybrid model of this.
01-20-2013, 02:14 PM #3
Nice, I hope this is the design direction the next MKX and Navigator.
01-21-2013, 11:43 AM #4
07-02-2014, 09:04 AM #5
Lincoln really failed to address that error! Those who financed their vehicles might be happy on the refund of $1,050 as found money. Then there are those of us who paid for a "Not As Described" vehicle. I just can't get the bad taste of Lincoln out of my mouth. In the future, I will go elsewhere when purchasing our next new vehicle.